Marketing Executive  

         

• Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door.
• Deploy successful marketing campaigns and own their implementation from ideation to execution.
• Build strategic relationships and partner with key industry players, agencies and vendors.
• Measure and report on the performance of marketing campaigns, gain insight and assess against goals.
• Analyse consumer behaviour and adjust email and advertising campaigns accordingly.
• To identify doctors who can refer patients to MIOT in the assigned geographical area and keep a track on other competitor health care units.
• Meet doctors every day both at morning and evening sessions.
• Actively involve with distinguished doctors outside by communicating and delivering health services offered by the hospital.
• Ensure patient enrolment and revenue generation in major specialties inside the hospital.
• To ensure Patient travels from Sri Lanka to MIOT Chennai for treatment.
• Engagement and tie ups with Medical Insurance companies for referral
• Tie ups with MNCs and Industrial Companies
• To Coordinate with MIOT Chennai on Patients treatment Plan, Travel and other requirements
• Keep the referring doctor informed about the treatment progress of the patient.
• Adhere to our corporate policies and patient management.